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During our last six week course with seniors at Eastside College Prep., it struck me that many students’ first experience with the financial services world was not a bank account but rather a prepaid debit card. This article from AdAge brought this trend to the surface again:
One-third of millennials either currently use or have used a reloadable prepaid card in the past two to three years compared with one-quarter of the general population, according to the study. And 60% of millennials would consider using one…Prepaid cards, which are also used by parents to teach their children financial responsibility, allow issuers to connect with teens early on, whether they stick with prepaid, like their millennial siblings, or move on to credit or debit card products. “We are seeing it as not only an entry to staying with prepaid, but also as a door that opens to traditional banking products,” said Mr. Chang.
The assignment for students: decide whether a checking account or a prepaid debit card are a better fit given their financial behaviors.
Since parents often purchase these prepaid cards for their children, this activity provides an opportunity for a dialogue or conversation between parent and child to discuss the merits of prepaid and checking account or how to find the lowest cost prepaid card. Let me know how it goes…
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Tim's saving habits started at seven when a neighbor with a broken hip gave him a dog walking job. Her recovery, which took almost a year, resulted in Tim getting to know the bank tellers quite well (and accumulating a savings account balance of over $300!). His recent entrepreneurial adventures have included driving a shredding truck, analyzing executive compensation packages for Fortune 500 companies and helping families make better college financing decisions. After volunteering in 2010 to create and teach a personal finance program at Eastside College Prep in East Palo Alto, Tim saw firsthand the impact of an engaging and activity-based curriculum, which inspired him to start a new non-profit, Next Gen Personal Finance.
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